across ChatGPT, Claude, Perplexity, Google AI Overviews
ChatGPT
18.7
15/15 answered
Claude
21.3
15/15 answered
Perplexity
24.7
15/15 answered
Google AI Overviews
33.3
9/15 answered
AI Overview appeared on 9/15 searches
Share of voice
QuickBooks Online33%Seen in 85% of answers · cited 40%
Xero22%Seen in 72% of answers · cited 26%
Wave18%Seen in 61% of answers · cited 12%
FreshBooks (you)14%Seen in 50% of answers · cited 10%
Zoho Books13%Seen in 48% of answers · cited 12%
Prompts you're losing
“QuickBooks Online vs Xero for small business invoicing, expenses, and accounting—which is better?”0.0
“Wave vs Zoho Books: which is better for a small business with basic invoicing and expense tracking?”0.0
“QuickBooks Online vs Wave for a small business that needs invoicing, online payments, and expense tracking”0.0
“What are the best small business accounting tools for tracking mileage, receipts, and reimbursable expenses?”0.0
“Compare Xero, QuickBooks Online, Wave, and Zoho Books for invoicing, payroll, project management, and online payments”0.0
Every question, every engine
15 questions · 54 answers · you appear in 27 · QuickBooks Online in 46
“What are the best small business accounting and invoicing tools for creating and sending professional invoices?”ChatGPT: cited youClaude: cited youPerplexity: named youGoogle AI Overviews: cited you
“Which small business accounting software is best for tracking expenses and mileage?”ChatGPT: named youClaude: absentPerplexity: cited youGoogle AI Overviews: no answer
“QuickBooks Online vs Xero for small business invoicing, expenses, and accounting—which is better?”ChatGPT: absentClaude: absentPerplexity: absentGoogle AI Overviews: absent
“What is the best accounting and invoicing software for a small business that accepts online payments?”ChatGPT: absentClaude: absentPerplexity: named youGoogle AI Overviews: named you
“Top small business accounting software in 2026 for invoicing, payroll, and financial reporting”ChatGPT: named youClaude: named youPerplexity: named youGoogle AI Overviews: named you
“Wave vs Zoho Books: which is better for a small business with basic invoicing and expense tracking?”ChatGPT: absentClaude: absentPerplexity: absentGoogle AI Overviews: no answer
“What accounting software should I use to manage clients, projects, invoices, and payments in one place?”ChatGPT: named youClaude: named youPerplexity: named youGoogle AI Overviews: no answer
“What are the best affordable invoicing and accounting platforms for freelancers and small businesses?”ChatGPT: named youClaude: named youPerplexity: named youGoogle AI Overviews: named you
“Which small business software makes it easiest to run payroll and generate accounting reports?”ChatGPT: absentClaude: named youPerplexity: absentGoogle AI Overviews: absent
“QuickBooks Online vs Wave for a small business that needs invoicing, online payments, and expense tracking”ChatGPT: absentClaude: absentPerplexity: absentGoogle AI Overviews: absent
“What should I look for in accounting software for a service business that bills clients by project or hour?”ChatGPT: named youClaude: named youPerplexity: absentGoogle AI Overviews: named you
“What are the best small business accounting tools for tracking mileage, receipts, and reimbursable expenses?”ChatGPT: absentClaude: absentPerplexity: absentGoogle AI Overviews: no answer
“Which accounting and invoicing software has the lowest payment processing fees for small businesses?”ChatGPT: absentClaude: absentPerplexity: named youGoogle AI Overviews: no answer
“What is the easiest accounting software for a small business owner with no bookkeeping experience?”ChatGPT: absentClaude: named youPerplexity: named youGoogle AI Overviews: named you
“Compare Xero, QuickBooks Online, Wave, and Zoho Books for invoicing, payroll, project management, and online payments”ChatGPT: absentClaude: absentPerplexity: absentGoogle AI Overviews: no answer
Your top fixes
Publish a comparison page targeting “QuickBooks Online vs Xero for small business invoicing, expenses, and accounting—which is better?”
Page outline, headings, and JSON-LD schema tuned to win this prompt. Included in the full fix plan.
Add an FAQ block answering “Wave vs Zoho Books: which is better for a small business with basic invoicing and expense tracking?”
Copy-ready FAQ with FAQPage JSON-LD markup. Included in the full fix plan.
Ship an llms.txt so AI engines describe FreshBooks accurately
A generated llms.txt tailored to your product and use cases. Included in the full fix plan.